Chromatic Brands is an independent strategic creative agency
We help brands in finance, NFP, professional services and technology to stand out and stand for something
Stand For Something
We help organisations to understand themselves better by defining what makes them different and special:
– We helped TP ICAP to understand that they Keep Markets In Motion
– We helped Liberty Mutual Reinsurance to communicate Mutual Benefit
– We helped Big While Wall to enable Hope And Progress
– We helped HSBC to achieve Performance Through People
– We helped Edison to understand that they Forecast The Future
We then translate our insights into meaningful, beautiful brands and compelling campaigns. These make strategies resonate and deliver competitive advantage.
We started Chromatic Brands because, after years of working in senior positions at global agencies, we felt there was a different way to do things: a way for clients to work directly with experienced and dedicated project teams; teams that have the flexibility and commitment to focus on helping them long-term and not just ’now’; tailored teams built with sector specific expertise that provides clients with the reassurance of knowing that we genuinely understand their issues.
We are expert enough to work with FTSE and Fortune 100 companies, and lean enough to work with businesses at the beginning of their journey.
Responsive and agile, we are not restricted to traditional ‘office hours’ and can adapt to unforeseen project changes with ease. The people you meet from Chromatic will be the people who do the work.
The great thing about our working model is the benefit it brings to both client and ‘agency’ teams. It fosters collaborative and respectful working relationships that evolve as projects ebb and flow. Our flexibility allows for pauses in projects or for scaling to deliver against tight deadlines and changing briefs.
Insight. Definition. Expression. Activation.